
Friday, November 11,2022
This week, an election was held in this country. Despite predictions of a huge “red wave,” from state legislatures, to governorships, to the U.S. House and, ultimately, the U.S. Senate, those who were victorious were those who spent their campaigns talking about things that actually mattered most to their voters. Conversely, those who spent the past twelve months talking only about those things that mattered to them and their party – things their constituents were not truly concerned about – were punished at the ballot box. But life is like that. People will more often follow those who place the needs of others ahead of their own.
And that’s the point for the week.
The success of any enterprise, whether a country or a company, is inversely proportional to the degree to which those leading it impress their own personal self-interests upon it. That’s because when the direction of an organization is determined solely by those leading it, enthusiasm and commitment among everyone else becomes harder and harder to find. See, people want to be heard. They want a say in the direction of things they are expected to contribute to, and which impact their lives. Most importantly, they want to know that when the enterprise achieves its goals, their lives will improve.
All this begins with people who listen to one another and who take the time to understand what’s important to them. It’s no harder than asking then caring enough to listen to what comes next. It’s a simple fact that we learn things about each other when we take the time to talk about what matters to each other. Those who do so build things that others want to be a part of, believe in and fight for – because they see a place for themselves in these structures, and can imagine the better futures that they promise – all because someone cared more about what mattered to them than their own self interests.
So, take the time to understand what matters to each other.
And win.